Behind the design

Eater Detroit includes Prime29 Steakhouse in its guide to halal-friendly restaurants across Metro Detroit.

Metro Times reports on Barbat Holdings' purchase of the GAR Building and plans for a steakhouse and event space from Prime Concepts Detroit.

Metro Times covers the announcement of Aurora Italiana, Prime Concepts Detroit's upscale Italian restaurant coming to West Bloomfield.

The Detroit News covers Barbat Holdings' acquisition of the historic Grand Army of the Republic Building in downtown Detroit.

Hour Detroit profiles Prime Concepts Detroit's expanding portfolio and upcoming restaurant launches, including Aurora Italiana and Sexy Steak.

Eater Detroit lists PAO Detroit among the best restaurants and bars near Comerica Park.

Crain's Detroit Business announces Aurora Italiana, Prime Concepts Detroit's new Italian restaurant planned for West Bloomfield.

The Detroit News recommends Prime29 Steakhouse for Father's Day dining in Metro Detroit.

Crain's Detroit Business features Aurora Italiana's West Bloomfield opening, covering the Amalfi Coast-inspired menu, interior design, and Prime Concepts Detroit's growing portfolio.

Patch covers the opening of Aurora Italiana in West Bloomfield, including the 8,500 sq. ft. renovation, private patio, and Capri-inspired menu.

Sexy Steak wins Best New Restaurant in Wayne County in the Metro Times 2024 Best of Detroit readers' poll.

Prime29 Steakhouse wins Best Steakhouse in Oakland County in the Metro Times 2024 Best of Detroit readers' poll.

Crain's Detroit Business previews the upcoming Sexy Steak and Sexy Burger openings inside the Grand Army of the Republic Building.

Metro Times reports on the opening of Sexy Steak in Detroit's castle-like GAR Building, detailing the Italian steakhouse concept and Castle Hall event space.

Hour Detroit covers the opening of Sexy Steak in the historic GAR Building, including details on the dining rooms, menu, and Grand Ballroom event space.

Click On Detroit reports on the opening of Sexy Steak inside Detroit's historic GAR Building, covering the menu and two-floor dining concept.

Detroit Free Press covers the Sexy Steak opening, including the Himalayan salt display case, halal-certified menu, and first look at the dining room.

Hour Detroit's April 2024 dining roundup spotlights Sexy Steak among the top restaurant news in Metro Detroit.

Detroit Free Press includes Sexy Steak in its NFL Draft dining guide for downtown Detroit.

PAO Detroit named one of the 50 most beautiful restaurants in the United States, covered by WGRD.

CBS News Detroit reports on PAO Detroit's recognition as one of the most beautiful restaurants in the country.

Click On Detroit visits Aurora Italiana in West Bloomfield, featuring the restaurant's Amalfi Coast-inspired atmosphere and menu.

Patch covers the acquisition and planned renovation of It's a Matter of Taste into Aurora on the Lake by Prime Concepts Detroit.

NARA Sushi & Hibachi Lounge featured in Hour Detroit's mocktail roundup for Metro Detroit.

Hour Detroit covers the acquisition of It's a Matter of Taste and the launch of Aurora on the Lake by Prime Concepts Detroit.

FOX2 Detroit visits Prime29 Steakhouse for a segment on crafting mocktails.

Metro Times covers Barbat Holdings' acquisition of It's a Matter of Taste and the transformation into Aurora on the Lake.

Crain's Detroit Business reports on Barbat Holdings' acquisition of It's a Matter of Taste in Commerce Township, to be rebranded as Aurora on the Lake.

Crain's Detroit Business includes Sexy Steak in its year-end roundup of the most notable restaurant openings in Metro Detroit in 2024.

Metro Times includes Aurora on the Lake in its roundup of notable new Metro Detroit restaurant openings for 2025.

Hour Detroit highlights NARA Sushi & Hibachi Lounge among the top sushi restaurants in Metro Detroit.

Sexy Steak featured among Eater Detroit's top picks for dining and drinking in downtown Detroit.